Account audit
I take a close look at your previous activity in the campaign manager and surface what's worth attention.
Services
My services as a
My services as a
social media ads
freelancer.
My focus
My focus:
My focus:
social media ads.
At the core I run social media campaigns daily for a range of companies. I audit accounts, produce creative, set up campaigns, monitor KPIs and regularly review the next optimisation levers with my clients.
Most campaigns I run on Meta (Facebook & Instagram), since the platform is often a key channel. I also run campaigns on Pinterest, TikTok and LinkedIn regularly. On top of that I offer related services around social media campaigns.
I mostly work remotely, but I'm also happy to come on site with clients in Hamburg and the surrounding area.
Core services
Six building blocks.
Six building blocks.
One strong campaign.
Strategy
Based on your situation and budget I work out a clear strategy for you.
Creative production
When needed I produce both static creatives and videos for you, designed to perform.
Campaign concept
Looking for creative campaign ideas? Whether overarching concept, scripts or slogans — I love working creatively.
Campaign set-up
I set up your campaign carefully and as discussed, handling every required technical detail.
Campaign management
Once your campaign is live, I monitor it regularly and proactively send you recommendations.
Want to see ad creative samples?
Happy to send you a link to my portfolio with selected examples of my work.
Additional services
What else
What else
I do.
Although my focus is on social media ads, I run additional areas for many clients because they interlock so closely.
Landing page design
I build conversion-optimised landing pages that work as destinations for campaign traffic.
Google Ads
For some clients I run Google Ads campaigns alongside social media.
Content production
Increasingly I produce content strategies, videos and photos for various brands.
Social media management
Where I run paid campaigns, organic posting and community management naturally fit alongside.
Social Recruiting
Paid campaigns for talent acquisition on Meta, TikTok, LinkedIn and Pinterest — reach the right candidates where they spend their time, instead of relying solely on classic job boards. Including creative concept, funnel and lead tracking.
webentwickler.io
Websites
New in the portfolio: building websites optimised for visibility in AI search engines like ChatGPT, Perplexity, Gemini, Grok and Claude — plus solid discoverability on Google — with first-class mobile UX on top.
Process
Six phases.
Six phases.
From kick-off to growth.
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01
Free intro call
We get to know each other. You tell me about your company, your goals and your previous experience with advertising — I explain how I work and we see if it fits.
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02
Service contract
If it fits, we put the scope, duration and conditions in writing — transparent and straightforward.
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03
Audit
After access is granted I take a close look at your existing campaigns, audiences, tracking and so on, and identify where the potential is.
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04
Strategy
Based on the audit I develop a clear campaign strategy: platform, audience, formats, budget and goals.
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05
Execution
On request I produce the creative, set up the campaigns and take them live — you're involved in every important decision.
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06
Monitoring & optimisation
I monitor performance continuously, optimise ongoing and keep you regularly updated with reporting and clear recommendations.
Why a freelancer?
Why a freelancer
Why a freelancer
instead of an agency?
With an agency, after the initial meeting you often get handed off to a different face — a junior managing your account, while the contact you spoke to is already pitching the next prospect.
With me it's different. You work directly with me. I know your account, your goals and your story — from the first conversation to the live campaign. No internal handovers, no knowledge loss, no inflated day rates for overhead you never see.
For you, that means: shorter feedback loops, more transparency and a partner who is really in your campaign.